Monday, January 11, 2010

LS+OC 4U


















Denim giant Levi Strauss is participating with New York fashion force Opening Ceremony on a limited edition collection. The wares are cheap as far as OC goes, with jackets for $178 and unisex pants for $148. Cordoroy will be a key fabric with styles coming available in fuchsia, teal, lavender, beige, cury, olive, navy, or white. The collaboration will be sold in select stores, including Levi's San Francisco flagship in Union Square.  Above is a preview of the marketing images.
Let's hope Levi's dosen't ruin such a delicious fashion opportunity. The company has churned out questionable pieces from collaborations with pop artist Damien Hirst, and the deceased Andy Warhol.

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